{"product_id":"rolex-datejust-31-new-2026-datejust-31-aubergine-diamond-vi","title":"Rolex Datejust 31 Aubergine Diamond VI Dial Jubilee Bracelet 278274 Unworn 2026","description":"\u003c!-- swc-enterprise-merchant-description-2026-09 --\u003e\n\u003cdiv class=\"swc-product-description swc-enterprise-product-description\"\u003e\n\u003cp\u003eThis unworn Rolex Datejust reference 278274 is currently in stock at Superlative Watch Co. It pairs 31 mm Steel case with a White gold and an Aubergine diamond VI dial.\u003c\/p\u003e\n\u003cp\u003eIt is fitted with Jubilee bracelet. Power comes from 2236, an automatic movement. Water resistance is stated as 10 ATM.\u003c\/p\u003e\n\u003cp\u003eThe Datejust is Rolex’s classic daily-wear platform, combining the date display with a broad choice of dial, bezel and bracelet configurations. The warranty card year is 2026. Review the product page for the exact price, delivery contents and current availability before purchase.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":45992475394271,"sku":"GC32J7-278274","price":17750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/3587\/9903\/files\/27437707-fbsya65mo7xveg8lgt5ic8ze-ExtraLarge.jpg?v=1718752040","url":"https:\/\/superlativewatchco.com\/products\/rolex-datejust-31-new-2026-datejust-31-aubergine-diamond-vi","provider":"Superlative Watch Co.","version":"1.0","type":"link"}